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Thursday 31 May 2012

How To Prepare Your Squeeze Page Message

Your squeeze page in most cases will go a long way in determining your online success since it is the most important tool you got to help you build a list. What we are addressing here today is how to 'smooth' out the rough edges that may still exist on any web pages you may use when developing an opt in list for your business.

Here are 3 areas to consider when composing and placing content for use on any web page in order to help you build a list to which you can promote!

Crystal Clear Message

You have a message to deliver and that is you want people to join your opt in list therefore you must focus on encouraging them to do so. Normally this is done with the offer of a free gift so focus on the gift and the benefits it will offer people who choose to opt-in. Be very clear about these benefits and also 'exactly' what visitors must do next in order to join your opt in list!

Concise As Possible

Along the same lines of delivering a crystal clear message keep what you have to say as brief as possible. The use of too many words can serve to distract and/or bore visitors which in either case will discourage them from leaving their contact information. Besides you only have one message to deliver so the volume of your content on this page needs only to be minimal at best!

Orderly Delivery of Message

It is very important to not overlook the 'order' in which you present the content on this page! Tell visitors the what, why and how of your intended message and in that order so as to Not confuse them. You want to immediately capture their attention and your offer of a free gift will help do just that. From there you speak about the benefits they will enjoy and then tell them 'exactly' what they must do to get their gift, which of course is to leave their contact information!

Remember your online success will be very dependent upon your ability to communicate clearly with people whether you are selling something or simply trying to build a list!

The effectiveness of your squeeze page will be closely related to the degree of online success you experience since you will depend upon it to help you build a list. Make no mistake, this component of your marketing strategy will always be in need of constant testing and tweaking but you want to at least lay a solid foundation! The 3 areas addressed above concern how to 'deliver' the all important message you will display in order to convince people to join your opt in list. By insuring that your message is clear, concise and presented in a sensible way you give yourself the best chance at developing the opt in list you need to enjoy the online success you seek!

Wednesday 30 May 2012

Choose the Best Domain Name for Your Business

The best domain names can make a huge difference in the success of your businesses, websites and online properties. Utilizing them in the right way, and ultimately, picking out the best ones right from the start, can help lead you to greater levels of success more quickly than you could have imagined. Even if you are able-and patient enough-to research every site offering aged domains, you will find that only a small number of these domains are up for grabs out of the millions of domain names that have been issued. Your options would be severely limited if you are searching for a domain based on a keyword.

Given the small number of available aged domains that are suitable for your niche, and given the lesser number of aged domains that would match your specific requirements, your chances of finding just the right aged domain are quite low. And if you do find a domain that suits you, you may discover you are unable to pay the asking price immediately. Your website needs to be located at a domain name that is easy to find, which means you need to choose a web address that is easy to remember and type. Many companies make the mistake of registering a domain that is way too long and difficult to spell, and then it becomes a challenge for anyone to visit their website, even if they are already aware of it.

Fortunately, there is a way to provide a secure browsing experience and it involves what is known as certificate technology. In order for a web site to make use of this technology, it will need to verify itself as being legitimate, which means it will have to provide some identification information. Although most stores still have physical locations, carving out a well-recognized presence in online communities is vital. With a bit of creativity and skill, your business can benefit from today's technology by devising a strategy that adeptly integrates your domain name and presence on social networking sites.

One way to do that is by having a great domain name that really pops out from the page. This way your site will be more attractive, hopefully getting that random Internet searcher to click on the link and spend some time on your page. This will increase your hits, which means that if you sell ads, you can raise the rates. Do some keyword research before deciding on your domain name. I recommend that you choose a two or three long tail keyword phrase that people would type into a search engine to find what your business provides.

Tuesday 29 May 2012

Successful Affiliate Marketing On The Internet

People often want to earn commissions by selling products or services, but do not own a company, or have their own products, or even have a website. This does not exclude them from making a decent living in the sales industry; they can become affiliate marketers. Countless thousands of domestic and foreign companies want independent help in promoting their merchandise, and contrary to popular belief, affiliate marketing is not a closed industry.

Becoming an affiliate marketer for someone else's product line is not a new fad. In fact, it has been a staple of the sales industry for centuries. In today's internet-based economy, old-fashioned word-of-mouth has a new meaning, because information exchange is not only lightning fast, it is available to just about everyone on the planet. The way companies conduct their everyday business, from testing out new products to keeping established customers, revolves around the 21st century version of getting the word out.

Basically, affiliate marketing in its contemporary dress is rather simple: an affiliate marketer seeks a company whose products or services are interesting and saleable, and then decides to help out with the promotion of that company's product. In return, the affiliate earns a share of the profit. For example, if Company "A" sells garden gnomes, they are probably advertised on the internet. Company "A" will have their own website, complete with product information about their garden gnomes, and customers can order by placing items in a shopping cart and proceeding to online checkout, paying with a credit or debit card. In addition, the company advertises on Google, Internet Explorer, or other search engines. An affiliate is allowed to participate in the same advertising game.

The independent affiliate will obtain a special destination URL code that is incorporated into all online text, video or banner ads. Customers who click on these advertisements will signal a charge to the affiliate's account with the search engine company. The affiliate, in other words, is charged on a pay-per-click basis even if the potential customer does not buy anything after being directed to the Company "A" website. But if they do purchase product, the embedded code in the advertisement will record the sale as one made by the affiliate, and he or she will earn a percentage of the sale.

This is a very simple explanation of online affiliate marketing. Obviously, the affiliate will want to promote services or products that seem to have enough appeal for a large internet audience, otherwise the advertisements created will not receive enough traffic to make the venture worthwhile. Also, the affiliate marketer will need to gain knowledge about online advertising. This includes knowing how to set a budget, how much to charge for a click-through, and what search engine optimization (SEO) tools should be employed.

A new strategy being employed today involves the use of social networking sites as a tool for directing traffic to an advertising link. Of extreme importance is the understanding that an affiliate cannot market a product simply because it is well-known or greatly desired. Unless advertisements are worded correctly and are quite relevant to the web page to which they direct the consumer, the search engine companies will not give a favorable rating, and the ad will rarely show. Although little or no advertising dollars are lost because of this, a great amount of time is wasted, and it becomes easy for the affiliate to become discouraged.

Rule Number One for individuals who want to get in on the affiliate marketing game is to find a good tutorial that explains in detail how to sign up with companies looking for advertising help, and also how to successfully market any product using the search engines. It is a matter of trial and error, but persistent affiliate marketers will usually find good products to promote, and gain a foothold in the world of internet marketing.

Monday 28 May 2012

5 Tips to Google AdWords Riches Today!

How To Get on Your Road to Riches with Google AdWords Today will blow you away if you stick to it!

1- Find a product to promote, something you feel passionate about and that you know people will want to buy it. Start with simple products such as software or eBook, a good place to start is to go to ClickBank.com and do a bit of research on Google on the products you want to promote.

2- Do simple Google keyword research to identify potential target market, make a Google search for overture.com to find out about the popular keywords people are searching for.

3- Register an account at Google AdWords and follow the instruction to put an AdWords add with popular keywords to drive targeted visitors to your landing page or merchant website.

4- Build a landing page or opting-page to build your email list. It is important to get an autoresponder as soon as possible to build your list.

5- You will get a pay whenever a visitor you refer buys or completes a required “call-to-action”.

You also need to be willing to invest in yourself, to learn as much as possible. You must be teachable and believe that you can do it. You also must identify a team you can work with or find a mentor who is willing to guide you.

Most important of all, you must enjoy what you are doing to get the unexpected benefits of internet marketing

Take action and have enough discipline to commit to daily action to work on your computer and start making money online!

The highest form of leverage is… “EDUCATION” How much have you invested in educating yourself on business and Internet marketing? This is truly shocking question for anybody starting internet marketing, but it can give you great leverage and World’s most mind-boggling benefits that will blow you away.

It is obvious that if you want to be rich, you must do what the rich people are doing! Successful people are willing to share how they achieve their wealth, and there are no secrets. There are lots of books written on creating wealth and lots of information is freely available from the Internet. You must be willing to invest before you can create wealth.

And other surprising secrets you’re supposed to know is… there are literally thousands of people worldwide making decent full time or part-time income through AdWords on the Internet, and it is a good start to generate your seed money for creating wealth!

Sunday 27 May 2012

The Best Way to Make Money With a Home Based Business

What is the best way to make money with a home based business? The answer is by having an online/internet business.

What do you need to start an online home based business? All you need is a computer, internet connection and a space at home. Where can you find all these? Of course at home. Online business is certainly the best model for a home based business.

All you need to have is a proper mindset, a plan and a system to follow. By having all these, you will certainly make money online.

The following observations will make you realise that an online business is the best way to make money as a home based business:

1. You could start an internet business within weeks or even days.

2. You could earn money 24/7.

3. You will get customers from all around the world.

4. You could start with little or no money.

5. You don't need a product or services to start earning money online.

6. You could do it on a part-time basis.

7. You do not need to quit your job while venturing into an internet business.

8. You could outsource most of the works of your internet business.

9. You could even automate the operation of your internet business.

Now you could see the reasons why an online business is the best way to make money as a home based business. In fact, online business has proven to be the best part-time home business model. You could start an online business anywhere or anytime and start making money online. Why not do this at the comfort of your home?

Saturday 26 May 2012

Online Success Means Keeping Goals Real

With all due respect to many seeking online success as a business entrepreneur it is all too common for people to set goals outside their reach! When this occurs, as ambitious and admirable as it may appear to be on the surface, the lack of smart goal setting can actually sabotage a person’s current and future efforts! How can you possibly achieve or succeed at anything without the capability or resources to do so?

Here is a look at how you can actually set yourself up for frustration and failure when your plans lack smart goal setting!

Delusion Leads to Frustration

Delusion is actually what it is when you plan to accomplish something outside the realm of your capabilities! When this occurs you have positioned yourself to become frustrated since you failed to set goals you can achieve.

Frustration Leads to Lost Motivation

Once frustration begins to set in the enthusiasm or drive you previously had begins to fade. At this point it becomes increasingly more difficult to invest any more effort into what you perceive as a 'losing' cause. The attitude of 'what is the point' has now taken over!

Lost Motivation Leads to Quitting

The next 'logical' step when you are not or cannot make any progress towards goals you have established is to walk away and forget about it. This is very dangerous because quitting can be habit forming! Although it makes sense to walk away from something when it appears you are wasting your time it can have a negative impact on your mindset. As an online business entrepreneur if you get too accustomed to quitting every project that fails to produce the results you seek, you may simply decide to not even try anymore!

Quitting Leads to Low Self Esteem

Once you begin to establish a pattern of failing/quitting your self esteem begins to erode along with your self confidence. As a business entrepreneur a lack of self esteem or confidence will undermine your efforts and also prevent you from taking certain risks that are common in many entrepreneurial ventures.

New Goals – Fat Chance!

At this point you are feeling mentally defeated and/or beaten down as is your ambition to achieve anything new and challenging! The fact of the matter is you will not likely be ready to 'jump' at the next new challenge since your 'history' breathes of frustration and failure!

Online success is something anybody can achieve as a business entrepreneur provided your expectations are realistic! In many cases people allow their own ambition to cloud their judgment when they go to set goals which normally results in frustration and failure. It is important to take into account your own capabilities and available resources as to how they match up with your expectations. This is smart goal setting because you are only seeking something you have the ability to achieve. To establish any goals beyond your reach will only torment and frustrate you as we discussed above. When this occurs you may very well be discouraged from setting and achieving any worthwhile goals in the future! Simply remember the next time you aim to set goals for yourself to first consider if they are even realistic in order to spare yourself the frustrating experience!

Friday 25 May 2012

3 Tips for Marketing on Social Networks

Marketing on social networks requires more of a focus on the human element since its more about building relationships then it is your technical knowledge. There's no way around it, social networking for business requires building trust with others which requires time and interpersonal skills. You notice I did not say effort since making 'friends' should be more an act of enjoyment and not regarded as labor!

In order to get the best results when social networking for business here are 3 things you will need to do.

Exercise Patience

Take off your selling shoes and pull up a chair so you can get to know people. Building relationships is an absolute must to even get notice on any social sites and as you know this takes time. Even if you are only social networking for business time must first be taken to develop some type of bond with others or you will be invisible to them and useless to your business!

Establish Credibility

The bonds you do develop need to be meaningful insofar as maintaining a knowledgeable, professional and always helpful profile. For any marketing attempts to be successful people must first have some confidence that you know what you are talking about and that your intentions are good and not all business. Your best results will come ONLY after you have taken the time to develop this good reputation with others.

Develop Trust

The most important 'component' of the reputation you develop is trust! As touched upon above your reputation must be a positive one that reflects credibility but building trust is just as, if not more important. If people cannot trust in you then any efforts you put into social networking for business will be wasted. People cannot be expected to part with their hard earned money if they lack faith in you so obviously building trust is a priority. The best way to achieve this trust is to make a habit of being helpful or freely offering any type of information that may be of use or interest to others. Do so without any expectations of receiving anything in return and people will quickly regard you in a trustworthy manner. Besides, it feels good to be helpful to other!

There is no need for technical skills when marketing on social networks just simply be willing to pull up a chair and stay for a while. Tapping into the viral potential of these communities will require building relationships with others first and this will take time and patience. By building trust with people in this way simply makes it easier to effectively promote to them in the future. It is very important to remember these are in fact social communities therefore your acceptance MUST precede any marketing efforts. Once this acceptance is earned by following the 3 suggested steps above it will make social networking for business a breeze for you!

Thursday 24 May 2012

The Origins of Your Blog Success

Blog success originates not from the fancy layouts or nifty widgets but rather from the unique content found on the blogging platform! If what the site administrator offers viewers continues to be interesting and relevant reading material people will continue to return! It all boils down to the personal commitment of the individual blogger insofar as to the success of the blogging platform itself!

Here are 5 things any individual will need to supply if they intend to become a popular blogger!

Idea

The starting point for any blog is the 'seed' or idea behind it's purpose and what the reading material contained within will be based upon! The theme is crucial from the standpoint that you want to be sure there is an audience for it and most especially if you intend to make money! The theme you decide upon gives you a way in which to direct your efforts since you want to maintain a certain focus when composing updates.

Motivation

Ideas are merely thoughts or dreams until you decide to take a definitive action towards making them a reality! Taking the first step is typically the hardest when entering into anything new and when launching a blogging platform it is recommended to compose a series of posts! The point here is you want visitors to have more than one update to view or they may not take your site serious enough to even return. The more posts you display the greater the commitment you will reflect to visitors!

Focus

This helps you to coordinate your efforts for the best results but just as importantly your focus will help you stay consistent with the theme of your site. It will do little good if you continue to veer away from the theme since it will confuse readers and even discourage them from returning! The main objective is create unique content that is relevant to the theme so you can attract visitors and then develop their loyalty!

Patience

This supplies the persistence you need while you wait for the results you want while also helping you beat back any feelings of frustration! Remember a successful blogging platform is one that has a loyal following but viewer loyalty does not occur overnight, it takes time!

Curiosity

Without a deeply rooted curiosity or passion it will make both your research and writing efforts more difficult! People expect to see high quality and unique content when they land on your site and it is up to you to create it but if you lack the inner drive to do so the platform will fade from existence! It is always highly recommended to consider your own level of interest when selecting a theme for just these reasons!

Blog success is much more a product of the unique content found on the blogging platform itself and not the fancy designs or widgets being used. It all comes down to people wanting reading material of interest to them and finding a source they feel is reliable. Once this occurs reader loyalty begins to develop but only after a period of time! This is why the origin and success of the blogging platform is wholly dependent upon the initiative and commitment of the site administrator! After all the use of fancy designs or widgets are no substitute for the 5 things only a blogger can supply as discussed here today!

Wednesday 23 May 2012

Online Business Opportunities Offered By a Weak Economy

Now is a good time to take advantage of certain online business opportunities the weaken global economy presents. With consumer spending being tight and skepticism strong this is an ideal time for many online businesses to more deeply embed their roots. For anybody who works online there will be many new growth opportunities made available by the dismal economy that has engulfed much of the world. It is up to the individual entrepreneurs to take full advantage of the situation so heads up!

Let's take a look at 3 areas that actually present growth opportunities for many internet businesses as a result of the economic turmoil all around us!

New Niche Opportunities

With new or persistent problems comes new needs or opportunities for many online businesses. The economy as it is no doubt has people scrambling to make ends meet which calls for resourcefulness and/or innovation. This creates a need for the development of goods and services that will fill these needs. In addition the current economic situation will also serve as the motivational springboard for many to start their own businesses as well! This alone is a positive since as we all know small business is the backbone of any healthy economy!

Cutting Edge Technology

As more people take to the internet in search of entrepreneurial success this will compel many software engineers to develop more useful tools. Work efficiency is always a factor in how productive and thereby successful any entrepreneur can become. Obviously the growing number of internet businesses will as a result, offer many growth opportunities for software engineers.

Relationship Building

Building trust and strong relationships has never been more important since the current economic conditions have left most jaded and skeptical. In fact building trust has always been a necessity and fortunately this can be more easily achieved through the proper use of social networking. Actually for anybody who works online relationship building is always a must, and not just to get the sale, but for long term success as well! Being the internet makes it difficult to meet and greet people 'face to face' it is necessary to breed a certain familiarity with others to make them more comfortable with you! This takes time but the tools are available to do so.

As a result of the current dismal economic climate there exist certain online business opportunities made available to anybody who works online. It is up to the individual to capitalize on these growth opportunities made available in order to further develop their own online businesses. By simply targeting the 3 areas discussed above, many entrepreneurs can more deeply root their businesses and further solidify their path to success

Tuesday 22 May 2012

The Three Most Commonly Accepted Affiliate Myths

Affiliate marketing has become really vast, which is why it is surrounded by a number of myths. If you want to know what those myths are, keep reading.

One affiliate marketing myth that's still around is the one where affiliates think they need to spend countless hours making websites and various blogs and then keeping them up. It's important for you to understand that affiliate marketing doesn't require much effort at al when it comes to designing a website and keeping it up with the intent of offering products. Why, you ask? That's because you don't have to keep adding to it to keep it up. An example of this would be if you had a site that was intended to review a product that you happen to be promoting. This site could stay like it is forever, unless there was something that changed with the product. There are times when you'll see that such review pages remain the same for years, without any addition of new content. It should now be apparent that you don't need to spend a lot of time making a page for the purpose of selling affiliate products. Not only that, but blogs and Squidoo pages that have your products for sale only require you to do what you can to make sure you have enough backlinks to keep your same search engine ranking. Beyond that, it's completely your call as to what additional products or information you want to add.

Another wrong impression about affiliate marketing is that you can't get positive results because of all of the people that are doing the same thing. Yes, there are a few niche markets where there is tons of competition, but that also means that there is opportunity in there. But on the other hand, there are also niche markets that have low numbers of competition. If you are serious about creating success, you must be able to do better than the competition because this will let you see what affiliate marketing is all about.

Also, it's a myth that you need many visitors to actually get sales for your affiliate product. Although you want targeted traffic coming to your particular site, it is even more important. There are sites that receive huge number of visitors but don't have many conversions. This basically means that in order to continue making consistent sales, you have to ensure that you provide what your visitors are looking for. So you see there are plenty of affiliate marketing myths, new ones as well as ones from several years ago. It's your ability to look past these myths to the goals you've set for yourself that will determine your success or failure in this business.